Title Sequence Filming

For our news title sequence, we took a trip down to Central London to film famous landmarks such as Big Ben and London Bridge to feature at the beginning of our news package, as well as the London Eye, in which is of much significance to our ICN logo. We have seen in many news packages that they include well known landmarks or places that people can relate to, for example ITN London uses Greenwich and St. Pancreas to show that they are british broadcasters. Also, for many news packages - the title sequence only takes 10 to 20 seconds, so there is quite a lot of fast paced movement going on such as people using the escalator or walking on the streets, which has its speed doubled on the edit. We decided to mirror that and film people walking in and out of Westminster station, to show the many diverse nationalities that are moving around, in which is linked to our news package, culture.

The London Eye takes up much significance to our title sequence as our ICN Logo features the London Eye. We decided to use the icon, as the London Eye is one of the most popular tourist attractions in the heart of London. Londoneye.com says: "Since opening in 2000, an average of 3.75 million visitors have experienced London’s favourite attraction each year, proving it more popular than renowned historical landmarks such as St Paul’s Cathedral (2 million per year) and even some of the internationally celebrated seven wonders of the world. The London Eye receives more visitors annually than the Taj Mahal (2.4 million per year), Stonehenge (850,000 per year) and even the Great Pyramids of Giza (3 million per year)". 


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